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Harness the benefits of a confident, bright smile

(NC) A happier, healthier you might be right under your nose – and that is your smile.

Indeed, research has proven the powerful link between a smile and feelings of confidence. In a survey conducted by leading health care manufacturer, Philips, earlier this year, almost six in 10 Canadians (58%) said having an attractive smile was important for their self-confidence. A smile is a particular confidence booster among Canadian women (66%).

It's no wonder that smiling and self-confidence is so interrelated. The same survey reported that the first two things that Canadians notice upon meeting someone are their smile (53%) and their confidence (21%). It's also worth noting that 42% of respondents expressed that they would like to improve the whiteness of their teeth and 72% of Canadians would like to receive information on improving their smile from their dentist. Philips is also a specialist in the science behind bright, confident smiles.

The company's spokesperson, Dr. Uche Odiatu, recommends the Philips Sonicare DiamondClean power toothbrush. It has proven to remove up to seven times more plaque than a manual toothbrush and will also help to whiten your teeth in just one week.

Dental professionals are already using the Philips Zoom! WhiteSpeed Light-Activated Whitening System, which is known to whiten teeth up to eight shades in just 45 minutes. If, however, you prefer to do this in the comfort of your own home, look for the spinoff brand line, Philips Zoom! DayWhite and NiteWhite take-home whitening kits. You will see a difference in just one day – and the whitest smile in seven to 14 days.

Your smile is the way you greet the world conveying beauty, confidence and good health. So now with a few tips and advanced tools you can quickly put your best foot forward.

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Statistics displayed are from an online survey conducted from August 16th to August 17th, 2013 with 1,506 Canadian adults who are also Angus Reid Forum panel members.

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